Many individual community’s decorum, preferred timelines, and rules to success are being uprooted as catastrophic climate change and water quality disruptions are driving new relationships to time and the emerging new rules necessary to accommodate the dynamics of nature.
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Disclosure: We are aware…
The tone and tenor1 of the following may fall outside of what many communities find acceptable. This informal reference article is an attempt to simply make remarks as to what has and has not worked for us when dealing with others in soils, food, healthcare and other basic human systems.
Thank you Wikimedia Foundation for showing us all an alternative path.
Our strategic intent springs from the intentions, sentiments and perceptions found in us all: healthier people interacting with a healthier planet.
We ask you to kindly hold space for us. This lay-it-all-out-there on the front-end style…
- Allows the reader to freely come and go as often as they desire
- Is known to stop wasting time, space and resources
- Is known to make up for lost time
Our business model does not allow us to extract money directly from the uninitiated.2 With so many people, from so many backgrounds entering the soils, food and healthcare space, we think now is a great time to get in on this invitation to soils, food, healthcare3 and basic human systems working towards healthier people interacting with a healthier planet.
We hope you find what follows helpful. We are taking your remarks to us over at LinkedIn. We find it a great place to learn from others. Let us know how we can learn from you4
We like the way Antoinne Barnes expresses his definition of tone and tenor:
“Tone and tenor” refers to the attitude, stance or posture that is perceived by your audience. This is usually but not limited to written communication. It could also refer to a performance"
Here, we use the term uninitiated to describe those without without special knowledge of or experience in soils, food, healthcare and other basic human systems.
Presently, we do make money in any number indirect ways that are all performance–based. In the future, as the consumer’s power relationship between products and services becomes clearer and society has time to update the license it grants businesses, governments, educational systems and more… to do what they do, we will expand our offerings and the way we do business.
But for now…
Much like how money is exchanged in the performance industries of stage, screen and television, we sell tickets to our demonstrations.
What is being bought and sold is simply a ticket to a performance / demonstration. The ticket buyer is free to dismiss the performance, or allow themselves to be motivated.
Much like the actors on stage, or players on a field, we give it our all, leaving everything on the field.
In transitional times, industry experience is not as important as technical acumen and structural flexibility.
background insight: flipping the space known as metrics…
As old extraction economy metrics loose their power (market share, unit sales, economies of scale, and more…) new metrics and strategies surface. Here are a few:
- capturing the bulk of an industry’s free cash flow (currently viewed by many as profits)
- customer experience metrics
- and more…
additional background insight: flipping the space known as fiduciary duty…
Today’s extraction economy has what amounts to an open secret, but still is not known widely enough to include all involved. It is a buyer beware premise. That may sound harsh in today’s world, but given the economic systems proceeding the extraction economy, it was a sufficient enough rule to get things transacted and still maintain societal order.
We elect to be different… It took a while to put into words, but once we did, things started to roll out naturally (slow is smooth, smooth is fast and without direct intervention…).
We sense many in society, mainly consumers, are ready for an update to the old buyer beware standard. We suggest introducing a form of fiduciary duty (more below…) as a replacement. Any young child will understand the inherent wisdom of society updating the license it grants to all businesses to include the golden rule:
Treat others as you would like others to treat you and leave behind to history the humanly contrived notion its OK to leverage other people.
We have seen other industries struggle with their updating of the old leveraged–based buyer beware rule. Just search for anything related to Facebook, Google, Amazon, Business Roundtable and the keywords: responsibility, antitrust, 2018, 2019, and politics and you will soon get a flavor for how fragile even those perceived to be big to fail “platforms” (business, software, political and more…) are already, in a very real way, failing to have their business’s trust model keep up.
The key phrase we use internally to keep ourselves in check is: “Keep Rolling!”
- As in “rolling inventory”, “rolling cash”,“rolling calls” “rolling notions”, “the rolling power of nature” and more…" — Art Scheele
We have also seen the financial industry struggle with rolling out of the narrowcasted responsibility roles assigned to it by the beneficiaries of the extraction economy’s buyer beware rule. Check out this portal article: SEC’s new investor protection rule won’t end the fiduciary debate.
One of the reasons we see both the “platform” business and the financial services business struggling is, well, they are both run by humans, which are known to conflate societal norms, values and laws into a single, easy to remember for members of their own community “rule”.
So how does an early adopter demonstrate and maintain a higher sense of order for themselves without having one's own intentions, sentiments, and perceptions of what it means to do well while doing good, leveraged against them by others?
Do what has shown to work every time a harasser, abuser or bully attempts to leverage their way into power and lay down humanly contrived self–empowering rational: Elect to do something better…
As we roll out a number of healthier people interacting with a healthier planet(℠), initiatives, we seek to avoid a similar anticipated historical event(s) as experienced by others . We understand the intimate role food plays in the people’s lives. While today’s society’s “rules” do not yet fully support soils, food and healthcare companies taking a fiduciary role in people’s lives, agnetic has chosen to act as if they do. ↩
In doing so, we will be
- 1 treating the soil (and nature as a whole) as a silent partner
- 2 ready when society does indeed update its norms, values and laws
- 3 demonstrating to all others that moving past the extraction economy’s buyer beware premise does not harm, and paradoxically, enhances a company’s Financial, Logistical, Analytical, Biological, Social standing with society.
portal articles: fiduciary duty
We choose healthcare, “The organized provision of medical care to individuals or a community” with the understanding that for us, healthcare includes treating the soil, and other nature–based components, as silent partners in all that we humans choose to do.
Our particular focus for human healthcare is to solve, yes, we do mean to actually “Find an answer to, explanation for, or means of effectively dealing with (a problem or mystery)”, chronic diseases.
To help illuminate our focus we mean to include:
- Cardiovascular Disease
- Chronic Chronic Liver Disease and Cirrhosis
- Chronic Obstructive Pulmonary Disease
- Deafness and hearing loss
- Drug Overdose
- Kidney Disease
- Oral health
- Neurological Diseases (Alzheimer’s and Parkinson’s Diseases)
- Sickle–cell disease and other haemoglobin disorders
- Visual impairment and blindness ↩
nunchi portal to the above list:
We are taking remarks at Russ Curry @ LinkedIN.
As of this writing (late, 2019) LinkedIN’s platform is hosting some of the most innovative and highly reciprocal human interactions in the soils ∞ food ∞ healthcare sector. This sector is known to be critical to solving today’s water quality, climate change and other planetary challenges… ↩